Following on from researching packaging I liked. I also researched my target audience which was teenage students. I thought about things that they’d be interested in. Something I thought which would relate greatly with them is technology. So I started seeing how I could fit this into a packaging design.
Here are my sketches for a potential chocolate packaging. I thought the squares of chocolate has some resemblance to the keys on a keyboard so I turned the box of the chocolate into a laptop. I also made a phone version with the squares as app icons but I feel as though the laptop design looked better and has a lid to protect the chocolate inside.
